Article about the adult need to always be in control, and how this plays out in business. Most firms want innovation to be conventional (manageable and controllable), and that doesn’t make sense. Innovation, by definition, will be unconventional (just because it’s new) and that means managers will also have to be capable of unconventional management.
Article which asserts that firms don’t want innovation to be about people, because people are the one element that cannot be controlled. It makes the case that in order to encourage innovation a firm has to hire highly creative people and then be willing to bend the rules for them, or train from within, which will require a change of culture.
Important marketing article which separates marketing strategies for products and services into two segments, those we need and those we don’t.
This article looks at motivation and the role it plays in decision-making. It examines why people do and buy things and asserts that interest is a far better motivator than fear.
This (provocative!) article explores the differences between highly and slightly creative people. It asserts that the biggest fear for most people is actually other people, and to become more creative you have to overcome this.
Important article for education. People today are not more creative than their parents or ancestors were. What has changed is the need for creative thinking, especially in the business world. Firms need people who can think innovatively, but the supply hasn’t kept up with the demand. Precious few working adults are creative. This article explores what’s wrong with innovation teaching and training today and details what needs to be done.
Highly creative people make less assumptions than normal people do. Everyone makes assumptions. They help us live, and thrive in today’s fast paced world. Assumptions are okay, except when you need to be creative. Then, they’re a huge handicap. This article poses a series to problems to see if you’re prone to making assumptions.
(Provocative) article which explores the links between happiness and health and poses tough questions on today’s health care system, with its focus on crisis management rather than prevention.
(Provocative) article which looks at the current primary election for President in the USA and specifically at how Donald Trump’s campaign is using and exploiting the theories of creativity and innovation.
(Provocative) article which questions the current approaches that firms take when it comes to innovation.